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Ce a fost remarcabil in marketing in 2011

De cativa ani, semnalez pe blog aparitia numarului special “Book of Tens”, editat de revista Advertising Age. Este un fel de Best of din marketing, advertising si digital. Iata ce recomand sa cititi din cea mai recenta aparitie. Marketing Muck-Ups: The Biggest Follies of 2011 Ten People the Marketing Industry Will Miss Ten Marketing Books You Should Have Read Advertising: The Year’s 10 Most Killer Pieces of Creative Marketing Industry’s 10 Biggest Stories of the Year Ten Most Important Mobile Moments Mai mult ››