Am incheiat ieri ziua de conferinte de la Marketing360 cu Cannes Predictions, concursul pe care Leo Burnett il organizeaza de 10 ani in Romania si de 15 ani (cred) la nivel global. La Cannes Predictions, vezi cele mai tari 40 de campanii publicitare globale, alegi 15 dintre ele si daca ele castiga la Cannes Lions mai multe premii, primesti un numar de puncte. Cel / cea care acumuleaza cele mai multe puncte primeste un premiu la randul sau. Anul acesta este un training cu Bogdan Naumovici sau un curs la Scoala ADC.

Elena a fost harnica si a strans toate cele 40 de clipuri intr-un singur post. Am copiat mai jos de la ea lista si mai sus vedeti favoritul meu.

Heineken “The Entrance” – Wieden + Kennedy, Amsterdam, Netherlands
Target “Kaleidoscopic Fashion Spectacular” – Mother, New York, USA
T-Mobile “Welcome Back” – Saatchi & Saatchi, London, UK
Ikea “Cats” – Mother, London, UK
Carlton Draught “Slo Mo” – Clemenger BBDO, Melbourne, Australia
Diesel “A Brief History” – Santo, London, UK
World Wildlife Foundation “Save as WWF” – Jung von Matt, Hamburg, Germany
Nike – Football “Write the Future” – Wieden + Kennedy, Amsterdam, Netherlands
Gatorade “Replay – Season 2+3” – TBWA\Chiat\Day, Los Angeles, USA
Volkswagen – Passat “The Force” – Deutsch, Los Angeles, USA
Sony PlayStation – DC Universe “Mr. Lee” – Leo Burnett, Madrid, Spain
FedEx “Exchange Student” – BBDO, New York, USA
Shangri-La Hotels “It’s In Our Nature” – Ogilvy & Mather, Hong Kong, China
Tipp-Ex “A Hunter Shoots a Bear” – Buzzman, Paris, France
Google Creative Lab / Arcade Fire “The Wilderness Downtown” – Chris Milk & @radical.media, USA
Coca-Cola – Burn Energy Drink “Ride” – Publicis Mojo, Sydney, Australia
Nike – Basketball “The Film Room” – R\GA, New York, USA
Leo Burnett India “The Gandhi Font” – Leo Burnett, Mumbai, India
Berghs School “Don’t Tell Ashton” – Berghs School, Stockholm, Sweden
Innovative Thunder “Pay With a Tweet” – R\GA, New York, USA
Old Spice “Response Campaign” – Wieden + Kennedy, Portland, USA
Puma “After Hours Athlete” – Droga5, New York, USA
Diageo – Bundaberg Rum “Favourable Lie” – Leo Burnett, Sydney, Australia
New Zealand Lotto “Lucky Dog” – DDB, Auckland, New Zealand
Domestic Violence Hotline “Mercy Street” – Y&R, New York, USA
Carinho de Verdade “The World’s Biggest Hug” – Monumenta, Brasilia, Brazil
Overturn Prop 8 “Devin & Glenn” – Saatchi & Saatchi, New York, USA
Logitech Revue With Google TV “Ivan Cobenk” – Goodby Silverstein & Partners, San Francisco, USA
Allstate “Teen Driver” / “GPS” / “Douglas Fir” – Leo Burnett, Chicago, USA
Bolthouse Farms “Baby Carrots” – Crispin Porter + Bogusky, Boulder, USA
BGH Air Conditioners “Big Noses” – Del Campo Nazca Saatchi & Saatchi, Buenos Aires, Argentina
4th Amendment Wear “Metallic Ink Undertones” – 4th Amendment Wear, Boulder, USA
Nike “Republica Popular do Corinthians” – F/Nazca Saatchi & Saatchi, Sao Paulo, Brazil
IBM “Watson” – Ogilvy & Mather, New York, USA
Google – Chrome Browser “Chrome Speed Tests” – BBH & Google Creative Labs, New York, USA
Volkswagen – Fun Theory “Speed Camera Lottery” – DDB, Stockholm, Sweden
Drive Dry “They’d Love To Meet You” – Fox P2, Capetown, South Africa
Johnny Cash – American IV “The Johnny Cash Project” – Chris Milk & @radical.media, USA
Chrysler – Chrysler 200 “Born In Fire” – Wieden + Kennedy, Portland, USA
Bing / Jay-Z “Decode Jay-Z With Bing” – Droga5, New York, USA